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How to Spot Fake vs. Original Branded Clothes

In the world of fashion, counterfeit clothing has become a major concern. With the rise of online shopping and street markets, it’s easy to get deceived into buying fake branded clothes. But don’t worry! This guide will help you identify the key differences between fake and original branded clothing so you can make informed purchases and avoid scams.

SHOPPING & WARDROBE

Kuldeep Sharma

3 min read

How to Spot Fake vs. Original Branded Clothes

In the world of fashion, counterfeit clothing has become a major concern. With the rise of online shopping and street markets, it’s easy to get deceived into buying fake branded clothes. But don’t worry! This guide will help you identify the key differences between fake and original branded clothing so you can make informed purchases and avoid scams.

1. Check the Price

One of the first red flags of counterfeit clothing is an unrealistically low price. If a deal seems too good to be true, it probably is.

How to Spot the Difference:

  • Original branded clothes have a consistent pricing structure and rarely go on extreme discounts.

  • Fake products are often sold at 50-80% off, even when new collections launch.

  • Always compare the price on the brand’s official website before purchasing.

2. Inspect the Tags & Labels

Authentic branded clothes come with high-quality tags and labels that are neatly stitched or heat-pressed onto the garment.

How to Spot the Difference:

  • Brand Logo & Font: Check for any spelling errors, faded logos, or incorrect font styles.

  • Tag Placement: Fake items often have misplaced or loosely attached tags.

  • Holograms & QR Codes: Many brands now use holograms or scannable QR codes on their labels for authenticity verification.

3. Examine the Stitching Quality

Luxury and premium brands invest in superior craftsmanship, which is evident in their stitching and overall construction.

How to Spot the Difference:

  • Even & Tight Stitching: Authentic clothing will have neat and consistent stitching.

  • Loose Threads & Uneven Seams: Fake clothes often have poor stitching quality with loose or irregular seams.

  • Double Stitching: Many original brands use double stitching in high-stress areas for durability.

4. Feel the Fabric Quality

The quality of fabric plays a crucial role in distinguishing fake from original branded clothes.

How to Spot the Difference:

  • Genuine Fabrics: Original branded clothing uses high-quality materials that feel soft, durable, and comfortable.

  • Cheap Fabric: Fake clothes may feel rough, stiff, or overly shiny due to low-grade materials.

  • Fabric Composition Tag: Check the inner tag that mentions the material used. Counterfeits often use incorrect or vague fabric descriptions.

5. Look at the Brand Logo & Embroidery

Luxury brands pay close attention to their logos and embroidery work.

How to Spot the Difference:

  • Perfect Logo Placement: The logo should be symmetrical and correctly positioned.

  • Embroidery Precision: Fake products may have fuzzy, uneven, or misaligned embroidery.

  • Color Consistency: Ensure that the logo color matches the brand’s official design.

6. Verify the Buttons & Zippers

Small details like buttons, zippers, and clasps can reveal a lot about a garment’s authenticity.

How to Spot the Difference:

  • Branded Hardware: Original products often feature customized buttons and zippers with the brand’s engraving or logo.

  • Cheap Fasteners: Fake clothing may use generic, flimsy, or plastic fasteners instead of metal or high-quality hardware.

  • Smooth Functionality: Original zippers glide smoothly, while counterfeit ones may be stiff or get stuck easily.

7. Check the Packaging

Luxury brands focus on premium packaging, while counterfeits cut corners to reduce costs.

How to Spot the Difference:

  • High-Quality Packaging: Original branded clothes come in well-designed boxes, branded tissue paper, or protective covers.

  • Flimsy or Generic Packaging: Fake clothing may arrive in cheap plastic covers with no brand-specific packaging.

  • Missing Accessories: Some brands provide extra buttons, certificates of authenticity, or branded hangers, which fakes often lack.

8. Authenticate with Online Verification

Many brands now offer online authentication services to check the originality of their products.

How to Spot the Difference:

  • QR Codes & Serial Numbers: Scan the QR code or enter the serial number on the brand’s website.

  • Brand Authentication Apps: Some premium brands have their own apps to verify authenticity.

  • Customer Service Support: If in doubt, contact the brand’s customer service with product details for verification.

9. Buy from Authorized Retailers

Where you buy your clothes can determine whether you’re getting an authentic product.

How to Spot the Difference:

  • Official Brand Stores & Websites: Always buy from the brand’s official website or flagship stores.

  • Certified Online Marketplaces: Some brands sell through authorized online retailers like Amazon, Myntra, and Tata CLiQ.

  • Avoid Suspicious Sellers: Be cautious when purchasing from third-party sellers on social media or unknown e-commerce platforms.

10. Trust Your Instincts

If something feels off about a product, it’s best to double-check before making a purchase.

How to Spot the Difference:

  • Weird Smells: Fake clothing may have a strong chemical or plastic-like smell.

  • Weight & Texture: Originals usually have a heavier feel due to premium materials.

  • Return & Exchange Policy: Counterfeit sellers often have no return policy, whereas genuine brands offer hassle-free returns.

Conclusion: Shop Smart & Stay Authentic with LookMaxxBro

Avoiding fake branded clothes requires attention to detail and a little research. By following these tips, you can confidently shop for genuine fashion pieces and avoid getting scammed.

Want expert guidance on building an authentic and stylish wardrobe? Let LookMaxxBro help you curate high-quality fashion picks. Visit www.lookmaxxbro.com for personalized styling and brand recommendations!